Consumer
Maximising Christmas in hospitality venues
It’s CHRISTMAAAASSSS! Well, nearly. Actually there’s less than 100 days to go until the big day. Here at KAM we’ve carried out some nationally representative research amongst consumers to see…
Read MoreLow+No 2023 – what you missed!
On Wednesday this week, KAM hosted our 4th annual Low & No event, at which we shared headlines from our latest research study; ‘Low & No 2023: The Customer Perspective’,…
Read MoreDry summer ahead – moderation goes mainstream
As many Brits are moderating alcohol this summer as during ‘Dry January’ UK drinkers are now moderating in the summer at similar numbers to ‘Dry January’, according to a new…
Read MoreThe Quest for a Quality Serve
Katie Jenkins, Marketing & Partnerships Director at KAM shares recent research carried out in partnership with Budvar looking at just how important the quest for a quality serve can be…
Read MoreMaximising sport in pubs
Following the release of our brand new research – The Value of Midweek Sport in Pubs – in partnership with BT Sport. KAM hosted a trade tour in Liverpool with…
Read MoreConsumer intentions for Christmas 2021
It’s all about Christmas at the moment at KAM. With just 80 days to go until Santa arrives, 1-in-4 Brits have ALREADY made a restaurant/pub/bar reservation so most of our clients’…
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