Consumer
The growth of Low and No beer
In celebration of the launch of KAM’s new low and no research report, we’ve spoken to a number of industry experts to gain different perspectives on the Low and No…
Read MoreThe continued growth of low and no
The low and no category has hit the mainstream with consumer awareness of low & no increasing significantly over the last 12 months. Our brand new research, carried out in…
Read MoreConsumers make an effort for Valentine’s Day 2021
1-in-5 consumers intend to make a bigger effort than normal this Valentine’s Day 2021, especially Generation Z and younger Millennials, according to a new consumer poll. We’ve has teamed up…
Read More2.7m give up on Dry January
Nearly 1-in-4 of those who attempted Dry January 2021 have already given in to temptation. A snap poll carried out yesterday (5/1/21) by KAM Media found that it’s only 5…
Read MoreChristmas 2020 in hospitality
Consumers expectations for Christmas 2020 Take a look at our latest research showing what consumers would consider purchasing this Christmas. We looked at how the status of their local restaurants…
Read MoreChanging beer drinking habits
Lockdown is changing the longer-term habits of beer enthusiasts New research shows that beer enthusiasts are more open to trying new and different beers than ever. 91% having tried a…
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