The Knowledge Hub

Welcome to The Knowledge Hub, designed to inform, inspire and incite. Enjoy.

If you have any questions or feedback or would like to find out about our bespoke research, please contact hello@kaminsight.com

Our latest releases

Propeller x KAM: Hospitality Booking Benchmark

In partnership with Propeller, The Hospitality Bookings Benchmark is the UK’s first sector-wide study of hospitality bookings, bringing together the views of both consumers and operators to benchmark booking performance.

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5 key facts – A spotlight on alcohol-free spirits

An infographic showing 5 key stats from our 2026 Alcohol-free audit with Everleaf

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The Pub Roadmap | Building Brilliant Teams

Discover practical, research-backed strategies to recruit, onboard, train and inspire high-performing teams. Developed with the BII and supported by Brakes, this report combines insight from pub customers, employees and licensees with actionable ideas to help you improve service, boost loyalty and build a stronger, more resilient pub business.

Read More

Low+No 2026: Rethinking the drinks aisle

Waitrose Low & No Buyer Sarah Holland joins Lucky Saint’s Oli Badman to discuss how the retailer is adapting their drinks offer alongside changing consumer expectations and behaviours.

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Low+No 2026: Drinking Differently

A look at Brits evolving relationship with alcohol and the growth of the low & no category. Report in partnership with Lucky Saint.

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Raising the Bar 2026: Webinar

This webinar looks at the Everleaf x KAM report “Raising the Bar 2026” in more detail, including conversations with operators about how their venues are adapting to alcohol-free.

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LTC x KAM: Wellbeing at Work

his report brings together experiences Hospitality employees and also employers across the sector have shared. You’ll get a clear picture of the challenges still facing our people, what support is helping, and where there’s still more to do.

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Raising the Bar 2026

This report explores how the UK on-trade has progressed over the past 18 months, and where the next opportunities lie to deliver a more compelling, consistent and high-quality alcohol-free experience

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Built To Last: The Power of Staying Connected

Recorded at KAM’s Built To Last Informants session, Dan Brookman discusses how AI can help to maximise loyalty with guests.

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Built To Last: Maximising the space between visits

Recorded at KAM’s Built To Last Informants session, Rose Tawil discusses the importance of maximising the space between visits when it comes to loyalty.

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Drinking Differently: How GLP-1 Medications Impact Alcohol Consumption

Following our previous research into how GLP-1 medications are changing eating behaviour, KAM partnered with Drinkaware to explore another key question for hospitality and drinks brands: how are these medications affecting alcohol consumption?

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The Hospitality People Survey 2026

This annual survey is based on feedback hospitality employees and aims to provide a benchmark of current salaries and benefits available as well as what is important to these employees.

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Reports & Whitepapers

View and download our industry-leading reports and whitepapers.

Propeller x KAM: Hospitality Booking Benchmark

Access Level:

In partnership with Propeller, The Hospitality Bookings Benchmark is the UK’s first sector-wide study of hospitality bookings, bringing together the views of both consumers and operators to benchmark booking performance.

SEE MORE

The Pub Roadmap | Building Brilliant Teams

Access Level: ,

Discover practical, research-backed strategies to recruit, onboard, train and inspire high-performing teams. Developed with the BII and supported by Brakes, this report combines insight from pub customers, employees and licensees with actionable ideas to help you improve service, boost loyalty and build a stronger, more resilient pub business.

SEE MORE

Low+No 2026: Drinking Differently

Access Level:

A look at Brits evolving relationship with alcohol and the growth of the low & no category. Report in partnership with Lucky Saint.

SEE MORE

LTC x KAM: Wellbeing at Work

Access Level:

his report brings together experiences Hospitality employees and also employers across the sector have shared. You’ll get a clear picture of the challenges still facing our people, what support is helping, and where there’s still more to do.

SEE MORE

Raising the Bar 2026

Access Level:

This report explores how the UK on-trade has progressed over the past 18 months, and where the next opportunities lie to deliver a more compelling, consistent and high-quality alcohol-free experience

SEE MORE

Drinking Differently: How GLP-1 Medications Impact Alcohol Consumption

Access Level:

Following our previous research into how GLP-1 medications are changing eating behaviour, KAM partnered with Drinkaware to explore another key question for hospitality and drinks brands: how are these medications affecting alcohol consumption?

SEE MORE

The Hospitality People Survey 2026

Access Level:

This annual survey is based on feedback hospitality employees and aims to provide a benchmark of current salaries and benefits available as well as what is important to these employees.

SEE MORE

State of Social 2026

Access Level:

State of Social is the first industry-wide benchmarking report dedicated to social media metrics and it’s BACK for its 2ND year! Delivered by Kitch and KAM, the FREE report captures critical insights for UK hospitality operators.

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Pubs Power Sport Report 2025

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This new Pubs Power Sport Report from PubAid and conducted by KAM, supported by Guinness and Sky Business, reveals how pubs are quietly power movement, connection and community wellbeing across the UK.

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Webinars & Presentations

Competitive socialising

Competitive Socialising: the headlines

Access Level:

Originally presented at the “Competitive Socialising: Power of Play’ event in May 2023, Katy Moses, founder/MD at KAM, shares headlines from our latest Competitive Socialising report (available to “Access All Areas” subscribers) looking at how customer demand for activity-led socialising is growing and how operators and brands can keep up!

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golden years

The Golden Years: the headlines

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Originally presented at RMI 2023, Katy Moses, founder/MD at KAM, shares headlines from our latest research looking at the invaluable 65 years+ age group – The Golden Years (available to “Access All Areas” subscribers) She highlights how invaluable this growing customer group is and how hospitality operators should more actively embrace the older customer.

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hospitality employee of the future

The Hospitality Employee of the future

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A presentation prepared specifically for the UK Hospitality ‘Work & Skills’ event, Katy Moses shares research on the evolving demands and expectations we’re seeing from younger employees and highlights how employers may need to think differently to attract and retain them.

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value of local

The Value of Local

Access Level:

Katy Moses, founder/MD at KAM, delves into the ever-growing importance of food provenance for customers and hospitality venues with Kate Nicholls from UK Hospitality, Joby Mortimer from Brakes, Simon Wright, a founder of the Welsh Independent Restaurant Collective, and Sophie Cohlquoun from the Welsh Government’s Insights programme, who shares a fascinating case study of the “Value of Welshness.”

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CBD drinks

CBD infused drinks

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Laurence Brown, Senior Insight Manager at KAM, shares research that shows the continued growth of CBD-infused drinks and what this means for hospitality operators.

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drinking differently

Drinking Differently

Access Level:

Katy Moses, founder/MD at KAM, delves into some of the key consumer trends which are causing people to “drink differently”, including health, sustainability, alcohol moderation, functional drinks and personalisation and the implications for the wholesale sector. First presented for the FWD Drinks Summit.

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Infographics

5 key facts – A spotlight on alcohol-free spirits

Access Level:

An infographic showing 5 key stats from our 2026 Alcohol-free audit with Everleaf

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The Rise of the intentional guest: How health is impacting consumers in 2026

Access Level:

An infographic showing the key stats about how health and wellness are affecting hospitality.

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Licensee Index 2025

Access Level:

This infographic summarises the key findings from our most recent Licensee Index research. Take a look here.

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Competitive Socialising Customer in 2025

Access Level:

An infographic showing 5 key stats on Competitive Socialising

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Big Booking Success

Access Level: ,

An infographic about driving big group bookings in Hospitality venues, in partnership with Tripleseat.

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Financial wellbeing in hospitality

Access Level: , ,

An infographic looking at financial wellbeing for hospitality employees

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Hospitality Insight from our Partners

The Access Group | What Brings Guests Back?

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Access Group Research Report | A look at what’s driving customer loyalty at Hospitality venues.

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Tripleseat | Preparing for the festive season

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Tripleseat Podcast | How are consumers feeling about the festive season, how (and how big) they are celebrating.

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Brixton Brewery | Focus on craft beer

Access Level:

Brixton Brewery share data on the craft beer customer in the on-trade

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Flexible-working

Limber | Flexible Working in Hospitality

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Limber look at current flexible working trends in UK hospitality and what it means for the future Hospitality.

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Thanks to our Partners

L&T 2025 Partners (4)

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Unparalleled access to the latest industry trends, expert analyses, and cutting-edge research that will empower you to stay ahead of the curve.

The Pub Roadmap | Building Brilliant Teams

Discover practical, research-backed strategies to recruit, onboard, train and inspire high-performing teams. Developed with the BII and supported by Brakes, this report combines insight from pub customers, employees and licensees with actionable ideas to help you improve service, boost loyalty and build a stronger, more resilient pub business.

SEE MORE

Low+No 2026: Rethinking the drinks aisle

Waitrose Low & No Buyer Sarah Holland joins Lucky Saint’s Oli Badman to discuss how the retailer is adapting their drinks offer alongside changing consumer expectations and behaviours.

SEE MORE

Low+No 2026: Drinking Differently

A look at Brits evolving relationship with alcohol and the growth of the low & no category. Report in partnership with Lucky Saint.

SEE MORE

Raising the Bar 2026: Webinar

This webinar looks at the Everleaf x KAM report “Raising the Bar 2026” in more detail, including conversations with operators about how their venues are adapting to alcohol-free.

SEE MORE

Built To Last: The Power of Staying Connected

Recorded at KAM’s Built To Last Informants session, Dan Brookman discusses how AI can help to maximise loyalty with guests.

SEE MORE

Built To Last: Maximising the space between visits

Recorded at KAM’s Built To Last Informants session, Rose Tawil discusses the importance of maximising the space between visits when it comes to loyalty.

SEE MORE