The Knowledge Hub
Welcome to The Knowledge Hub, designed to inform, inspire and incite. Enjoy.
If you have any questions or feedback or would like to find out about our bespoke research, please contact hello@kaminsight.com
Our latest releases
Pubs Power Sport Report 2025
This new Pubs Power Sport Report from PubAid and conducted by KAM, supported by Guinness and Sky Business, reveals how pubs are quietly power movement, connection and community wellbeing across the UK.
Read MoreSona x KAM: People & productivity insights
Developed in partnership between Sona and KAM Insight, this exclusive research shines a light on the real impact of inefficient processes and outdated technology across the UK Hospitality sector.
Read MoreKnowledge Hub Webinar | Oct 2025
KAM’s Katy Moses, Blake Gladman and Katie Jenkins discuss the impact GLP-1 drugs are having on hospitality, the rise of mood-enhancing drinks and the importance of employee experience
Read MoreFeeding the GLP-1 Generation
This report looks at how the growing proportion of GLP-1 users are reshaping eating, drinking and socialising habits. It covers everything from food and drink preferences, to how and why GLP-1 users choose specific venues to go out to.
Read MoreThe rise of functional drinks
A look at the rise of functional and mood enhancing drinks. This 2025 insight report by KAM and Club Soda explores wellness trends, mood-enhancing drinks and the future of social experiences.
Read MoreDriving a digital connection with customers
A look at the importance of building digital connections with pub customers away from venue
Read MorePlan to Plate – May 2025
This bi-annual report tracks UK consumer behaviour with regards to hospitality venues.
Read MoreLow+No 2025: Drinking Differently
A look at Brits evolving relationship with alcohol and the growth of the low & no category. Report in partnership with Lucky Saint.
Read MoreCompetitive Socialising Customer in 2025
An infographic showing 5 key stats on Competitive Socialising
Read MoreCompetitive Socialising 2025
A look at the Competitive Socialising customer and the growing demand for activity-led venues and experiential leisure.
Read MoreBig Booking Success
An infographic about driving big group bookings in Hospitality venues, in partnership with Tripleseat.
Read MoreLTC x KAM | Wellbeing at Work
A look at employee wellbeing in the Hospitality industry and how we can improve the experience.
Read MoreReports & Whitepapers
View and download our industry-leading reports and whitepapers.
Employee Engagement Services in Hospitality
With the vacancies the industry is experiencing at the moment for a variety of reasons, it puts importance on making sure employees are happy, motivated and retained. Based on online interviews conducted in February 2023 with 500 hospitality employees across all sub-sectors of the industry, this report looks at how businesses can make themselves an attractive place to work through engaging their employees, ultimately driving recruitment, loyalty, retention as well as productivity.
SEE MOREThe State of The Hospitality Nation
Propel and KAM have carried out a deep-dive research study into the current outlook of the UK’s hospitality sector. The survey, which is produced in association with Mapal Group, sought to examine the key issues currently impacting the industry, whilst also looking ahead to what the next 12 months might bring. This research will allow businesses to benchmark their performance and experiences against the wider sector.
SEE MOREThe Value of Mid-Week Sports
This report looks into the opportunity that arises from the synergy between sport and pubs, how best to deliver a great sporting experience and the long term halo effects it can have on a venue.
SEE MOREThe UK’s Largest Hospitality Salary Survey
This annual survey is based on feedback from 1,963 hospitality employees and aims to provide a benchmark of current salaries and benefits available as well as what is important to these employees.
SEE MORECompetitive Socialising: Winning a New Occasion 2023
Unlike with the paradox of choice where less is more, the increase in options for customers is only going to be a good thing, but that does mean that they will likely become more demanding, more knowledgeable and more particular when it comes to the venue of choice. Therefore, to win in the growing sector, venues must deliver a great experience, which starts by understanding your customers and what they want.
SEE MOREThe Current State of Play
This report looks into the current issues and opportunities surrounding hospitality recruitment in the UK. A report published in partnership with Hospitality Rising.
SEE MOREThe Golden Years
This report delves into the attitudes and behaviours of the 65+ group to understand what makes them tick, and to what extent they are different (but also similar) to other key target age groups, including Gen X, Y and Z. Age may well be just a number, but to understand this demographic, it isn’t the only number you need to know.
SEE MOREOnline Ordering Delivers
The past few years have been a conduit for change in consumer behaviour and the effects on the UK hospitality industry have been significant and will have a lasting impact. ‘At-home’ dining has shown sustained growth with “ordering-in” now a routine part of Brits weekly mealtimes. This whitepaper shares invaluable advice on how operators can maximise their ‘delivery’ business.
SEE MOREA Fair Share
With the current recruitment crisis going strong in Hospitality, employee retention has never been more important. This research, in partnership with TipJar, looks at the importance of instilling a fair tipping culture in a business to help attract and retain talent, but also increase footfall and drive a deeper brand loyalty within customers.
SEE MOREWebinars & Presentations
Knowledge Hub Webinar | Oct 2025
KAM’s Katy Moses, Blake Gladman and Katie Jenkins discuss the impact GLP-1 drugs are having on hospitality, the rise of mood-enhancing drinks and the importance of employee experience
SEE MORE & WATCHWellbeing at Work: Where are we now?
Katy Moses, MD at KAM shares new research, in partnership with the LTC, looking at employee wellbeing in hospitality
SEE MORE & WATCHCreating a superfan – presentation at RMI
Katy Moses, MD at KAM presents research looking at how hospitality brands can drive brand loyalty by creating superfans, at RMI 2025
SEE MORE & WATCHCheers to 2025
Katy Moses, MD at KAM shares new research, in partnership with the LTC, looking at employee wellbeing in hospitality
SEE MORE & WATCHSocialising Differently – panel at Imbibe Live
A panel looking at how Brits are Socialising Differently with Katy Moses (KAM), Daniel Rowntree (High & Dry), Selina Smith (Heineken) and Matt Grech-Smith (Swingers.)
SEE MORE & WATCHSocialising Differently – presented at Imbibe Live
Katy Moses, MD at KAM, presents key trends pointing towards Brits ‘socialising differently’ including an evolving relationship with alcohol.
SEE MORE & WATCHInfographics
Competitive Socialising Customer in 2025
An infographic showing 5 key stats on Competitive Socialising
SEE MORE & WATCHBig Booking Success
An infographic about driving big group bookings in Hospitality venues, in partnership with Tripleseat.
SEE MORE & WATCHFinancial wellbeing in hospitality
An infographic looking at financial wellbeing for hospitality employees
SEE MORE & WATCHA Christmas Story
An infographic about Christmas in Hospitality venues, in partnership with Tripleseat.
SEE MORE & WATCH5 key facts on online reviews
An infographic showing 5 Key stats on the importance of online reviews and recommendations
SEE MORE & WATCH5 key facts on staff impact
An infographic showing 5 Key stats on on how staff can impact customer decisions on what to eat
SEE MORE & WATCHHospitality Insight from our Partners
The Access Group | What Brings Guests Back?
Access Group Research Report | A look at what’s driving customer loyalty at Hospitality venues.
SEE MORE & WATCHTripleseat | Preparing for the festive season
Tripleseat Podcast | How are consumers feeling about the festive season, how (and how big) they are celebrating.
SEE MORE & WATCHBrixton Brewery | Focus on craft beer
Brixton Brewery share data on the craft beer customer in the on-trade
SEE MORE & WATCHLimber | Flexible Working in Hospitality
Limber look at current flexible working trends in UK hospitality and what it means for the future Hospitality.
SEE MORE & WATCHThanks to our Partners
Access All Areas
Unparalleled access to the latest industry trends, expert analyses, and cutting-edge research that will empower you to stay ahead of the curve.
Knowledge Hub Webinar | Oct 2025
KAM’s Katy Moses, Blake Gladman and Katie Jenkins discuss the impact GLP-1 drugs are having on hospitality, the rise of mood-enhancing drinks and the importance of employee experience
SEE MOREFeeding the GLP-1 Generation
This report looks at how the growing proportion of GLP-1 users are reshaping eating, drinking and socialising habits. It covers everything from food and drink preferences, to how and why GLP-1 users choose specific venues to go out to.
SEE MOREPlan to Plate – May 2025
This bi-annual report tracks UK consumer behaviour with regards to hospitality venues.
SEE MORELow+No 2025: Drinking Differently
A look at Brits evolving relationship with alcohol and the growth of the low & no category. Report in partnership with Lucky Saint.
SEE MORECompetitive Socialising 2025
A look at the Competitive Socialising customer and the growing demand for activity-led venues and experiential leisure.
SEE MOREThe Pub Roadmap | Creating Pub Superfans
In partnership with the BII and supported by Brakes, this research report at how venues can grow customer loyalty and create pub superfans.
SEE MORE