The Knowledge Hub

Welcome to The Knowledge Hub.

Here, you will find all the content available in the KAM Insight portfolio.

If you have any questions or would like to find out about our bespoke research, please contact hello@kaminsight.com

Our latest releases

Competitive Socialising 2024

A look at the Competitive Socialising customer and the growing demand for activity-led venues.

Read More

5 key facts on moderating alcohol consumption

An infographic showing how Brits are moderating their alcohol consumption

Read More

5 key facts on what drives venue choice

An infographic showing what’s important when choosing a venue.

Read More

5 key facts on food decisions

An infographic showing how customers decide what to eat.

Read More

Plan to Plate 2024 – Q2

In partnership with Paytronix, this quarterly report tracks UK consumer behaviour with regards to hospitality venues.

Read More

UK Hospitality Salary Survey: Key Take-outs

Originally presented at HRC 2024, this presentation takes you through the key take-outs from the 2024 ‘Largest UK Hospitality Salary Survey’

Read More

Human vs Machine

Originally presented at HRC 2024, this presentation shows how People Tech can support Hospitality employees.

Read More

What really irritates your customers

Originally presented at HRC in March 2024, this presentation shows what really irritates Hospitality customers and how tech can help.

Read More

The UK’s Largest Hospitality Salary Survey

This annual survey is based on feedback from 1,328 hospitality employees and aims to provide a benchmark of current salaries and benefits available as well as what is important to these employees.

Read More

5 key facts on Competitive Socialising

An infographic showing 5 key stats on Competitive Socialising

Read More

5 key facts on researching a venue

An infographic showing where and how consumers research hospitality venues.

Read More

Leased & Tenanted Spotlight

Originally presented at our L&T Spotlight, this presentations shows the wants and needs of both pub licensees and their customers.

Read More

Reports & Whitepapers

View and download our industry-leading reports and whitepapers.

SKY Summer-of-Sport

Summer of Sport 2022

Access Level:

Ahead of a major summer of sport, KAM and Sky have partnered to gain insight around the value of live sport to pubs; the opportunities available to them by showing it, and what pub goers are looking for when it comes to live sport in pubs.

SEE MORE

Ontrade Outlook 2022: Return of the Pub

Access Level:

Two years ago we were told not to go to the pub. British pubs were told to close their doors. The industry had experienced nothing like what was about to be thrust upon it. Before the first lockdown was lifted, KAM carried out research, in partnership with The BII, to help the pub industry understand what their customers needed when they were welcome back the first time. People were still nervous. Hygiene was paramount. Social distancing measures were everywhere. But oh my goodness we’d missed our pubs! Fast forward two years and a lot has changed. KAM has once again partnered with BII, kindly supported by Stint and Brakes UK, to take another close look at the British pub customer and how we can best serve them.

SEE MORE
Competitive Socialising

Competitive Socialising 2022

Access Level:

The rising leisure trend of Competitive Socialising refers to any venue or occasion that brings people together to play a game and enjoy food and/or drink. The growth in popularity we are witnessing is closely tied to advances in technology and the demand for new and different customer experiences. We look at the consumer perspective, including their atiitudes towards dedicated competitive socialising venues and the growing demand for “gaming” experiences in regular pubs and bars.

SEE MORE
Family Dining

Family Dining

Access Level:

There are 278+ million ‘family dining’ out-of-home occasions in the UK every year, but both parents and kids are telling us it’s time to re-look at the family dining occasion and shake things up! In this exclusive new insight report, KAM is putting the focus on family dining and uncovering consumer behaviour and attitudes influencing how families decide where and when to spend their time and money.

SEE MORE

Webinars & Vlogs

Pub Roadmap: the headlines & panel

Access Level:

Katy Moses, founder/MD at KAM, delves into latest pub customer research from the Pub Roadmap report with Steve Alton from the BII, Joby Mortimer from Brakes and Jez Galaun from Brixton Brewery.

SEE MORE & WATCH
Competitive socialising

Competitive Socialising: the headlines

Access Level:

Originally presented at the “Competitive Socialising: Power of Play’ event in May 2023, Katy Moses, founder/MD at KAM, shares headlines from our latest Competitive Socialising report (available to “Access All Areas” subscribers) looking at how customer demand for activity-led socialising is growing and how operators and brands can keep up!

SEE MORE & WATCH
golden years

The Golden Years: the headlines

Access Level:

Originally presented at RMI 2023, Katy Moses, founder/MD at KAM, shares headlines from our latest research looking at the invaluable 65 years+ age group – The Golden Years (available to “Access All Areas” subscribers) She highlights how invaluable this growing customer group is and how hospitality operators should more actively embrace the older customer.

SEE MORE & WATCH
hospitality employee of the future

The Hospitality Employee of the future

Access Level:

A presentation prepared specifically for the UK Hospitality ‘Work & Skills’ event, Katy Moses shares research on the evolving demands and expectations we’re seeing from younger employees and highlights how employers may need to think differently to attract and retain them.

SEE MORE & WATCH
value of local

The Value of Local

Access Level:

Katy Moses, founder/MD at KAM, delves into the ever-growing importance of food provenance for customers and hospitality venues with Kate Nicholls from UK Hospitality, Joby Mortimer from Brakes, Simon Wright, a founder of the Welsh Independent Restaurant Collective, and Sophie Cohlquoun from the Welsh Government’s Insights programme, who shares a fascinating case study of the “Value of Welshness.”

SEE MORE & WATCH
CBD drinks

CBD infused drinks

Access Level:

Laurence Brown, Senior Insight Manager at KAM, shares research that shows the continued growth of CBD-infused drinks and what this means for hospitality operators.

SEE MORE & WATCH

Infographics

5 key facts on moderating alcohol consumption

Access Level:

An infographic showing how Brits are moderating their alcohol consumption

SEE MORE & WATCH

5 key facts on what drives venue choice

Access Level:

An infographic showing what’s important when choosing a venue.

SEE MORE & WATCH

5 key facts on food decisions

Access Level:

An infographic showing how customers decide what to eat.

SEE MORE & WATCH

5 key facts on Competitive Socialising

Access Level:

An infographic showing 5 key stats on Competitive Socialising

SEE MORE & WATCH

5 key facts on researching a venue

Access Level:

An infographic showing where and how consumers research hospitality venues.

SEE MORE & WATCH

The Licensee Index 2023

Access Level:

Now in its sixth year, ‘The Licensee Index’ is the operator benchmarking sentiment tracker for the UK leased and tenanted pub sector.

SEE MORE & WATCH

THE LATEST FROM

Hospitality Talks

The Vlog

Access All Areas

Unparalleled access to the latest industry trends, expert analyses, and cutting-edge research that will empower you to stay ahead of the curve.

Competitive Socialising 2024

A look at the Competitive Socialising customer and the growing demand for activity-led venues.

SEE MORE

Plan to Plate 2024 – Q2

In partnership with Paytronix, this quarterly report tracks UK consumer behaviour with regards to hospitality venues.

SEE MORE

Pub Roadmap: the headlines & panel

Katy Moses, founder/MD at KAM, delves into latest pub customer research from the Pub Roadmap report with Steve Alton from the BII, Joby Mortimer from Brakes and Jez Galaun from Brixton Brewery.

SEE MORE
Pub Roadmap

The Pub Roadmap

In partnership with the BII and supported by Brakes and Brixton Brewery, this research report forms part of an essential toolkit, based on real data from our sector to allow operators to assess their businesses against the opportunities available to them.

SEE MORE
low & no 2023

Low and No 2023

KAM have carried out a deep-dive research study, in partnership with Lucky Saint, into the current attitudes and behaviour towards Low and No alcohol. The report shows that the movement has gone beyond January, it’s becoming ingrained in people’s lives throughout the year. With as many UK adults actively moderating during the summer as they do during ‘Dry January’, moderating has moved beyond a single month in the year, and beyond simplistic definitions of ‘drinkers’ and ‘non-drinkers’. For venues, the opportunity remains. With massive numbers still entering the category, we need to provide consumers with the best possible experience whatever the occasion.

SEE MORE
State of the Hospitality Nation

The State of The Hospitality Nation

Propel and KAM have carried out a deep-dive research study into the current outlook of the UK’s hospitality sector. The survey, which is produced in association with Mapal Group, sought to examine the key issues currently impacting the industry, whilst also looking ahead to what the next 12 months might bring. This research will allow businesses to benchmark their performance and experiences against the wider sector.

SEE MORE