The Knowledge Hub

Welcome to The Knowledge Hub, designed to inform, inspire and incite. Enjoy.

If you have any questions or feedback or would like to find out about our bespoke research, please contact hello@kaminsight.com

Our latest releases

Pub Spotlight 2026: The Pub Employer Perspective

Recorded at KAM’s Pub Spotlight 2026, Jo Lynch has a conversation with Steve Alton, Laura Cavendish and Greg Sergeant.

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Pub Spotlight 2026: The Customer Perspective

Recorded at KAM’s Pub Spotlight 2026, Jo Lynch has a conversation with Laurence Brown, Louise Fleming and Kiran Quinn

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Pub Spotlight 2026: The Publican Perspective

Recorded at KAM’s Pub Spotlight 2026, Katy Moses has a conversation with Publicans Emma Gibbon, Tom Skinner and Colin Meakin

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The Rise of the intentional guest: How health is impacting consumers in 2026

An infographic showing the key stats about how health and wellness are affecting hospitality.

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Pub Spotlight 2026

Presented at our recent Pub Spotlight event, these slides summarise the most recent KAM research taking a 360 look at pub customers, employees and licensees.

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Licensee Index 2025

This infographic summarises the key findings from our most recent Licensee Index research. Take a look here.

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Feeding the GLP-1 – presentation at RMI

Katy Moses, MD at KAM presents research looking at how showing how diet drugs will impact eating, drinking and socialising and what it means for hospitality brands, menus and marketing strategies. Presented at RMI in January 2025.

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Informants Panel – Cheers to 2026!

Discussion with Caroline Ottoy (MD at WatchHouse), Jason Cotta (Group CEO at Arcturus) and Ben Warren (Commercial Director at Professional at Play) about their predictions and plans for the year ahead.

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Informants – Cheers to 2026!

Simon Stenning, founder of Future Foodservice, shares his initial forecast for hospitality in 2026.

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State of Social 2026

State of Social is the first industry-wide benchmarking report dedicated to social media metrics and it’s BACK for its 2ND year! Delivered by Kitch and KAM, the FREE report captures critical insights for UK hospitality operators.

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State of Social 2026 Webinar

Learnings from State of Social 2026 – the industry-wide benchmarking report dedicated to social media metrics in the hospitality industry

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Informants presentation – The good, the bad and the eye-roll

Olivia Fitzgerald from 125 shared what guests really want in a high-stakes world

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Reports & Whitepapers

View and download our industry-leading reports and whitepapers.

State of Social 2026

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State of Social is the first industry-wide benchmarking report dedicated to social media metrics and it’s BACK for its 2ND year! Delivered by Kitch and KAM, the FREE report captures critical insights for UK hospitality operators.

SEE MORE

Pubs Power Sport Report 2025

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This new Pubs Power Sport Report from PubAid and conducted by KAM, supported by Guinness and Sky Business, reveals how pubs are quietly power movement, connection and community wellbeing across the UK.

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Sona x KAM: People & productivity insights

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Developed in partnership between Sona and KAM Insight, this exclusive research shines a light on the real impact of inefficient processes and outdated technology across the UK Hospitality sector.

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Feeding the GLP-1 Generation

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This report looks at how the growing proportion of GLP-1 users are reshaping eating, drinking and socialising habits. It covers everything from food and drink preferences, to how and why GLP-1 users choose specific venues to go out to.

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The rise of functional drinks

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A look at the rise of functional and mood enhancing drinks. This 2025 insight report by KAM and Club Soda explores wellness trends, mood-enhancing drinks and the future of social experiences.

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Driving a digital connection with customers

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A look at the importance of building digital connections with pub customers away from venue

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Plan to Plate – May 2025

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This bi-annual report tracks UK consumer behaviour with regards to hospitality venues.

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Low+No 2025: Drinking Differently

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A look at Brits evolving relationship with alcohol and the growth of the low & no category. Report in partnership with Lucky Saint.

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Competitive Socialising 2025

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A look at the Competitive Socialising customer and the growing demand for activity-led venues and experiential leisure.

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Webinars & Presentations

Pub Spotlight 2026: The Pub Employer Perspective

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Recorded at KAM’s Pub Spotlight 2026, Jo Lynch has a conversation with Steve Alton, Laura Cavendish and Greg Sergeant.

SEE MORE & WATCH

Pub Spotlight 2026: The Customer Perspective

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Recorded at KAM’s Pub Spotlight 2026, Jo Lynch has a conversation with Laurence Brown, Louise Fleming and Kiran Quinn

SEE MORE & WATCH

Pub Spotlight 2026: The Publican Perspective

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Recorded at KAM’s Pub Spotlight 2026, Katy Moses has a conversation with Publicans Emma Gibbon, Tom Skinner and Colin Meakin

SEE MORE & WATCH

Pub Spotlight 2026

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Presented at our recent Pub Spotlight event, these slides summarise the most recent KAM research taking a 360 look at pub customers, employees and licensees.

SEE MORE & WATCH

Feeding the GLP-1 – presentation at RMI

Access Level:

Katy Moses, MD at KAM presents research looking at how showing how diet drugs will impact eating, drinking and socialising and what it means for hospitality brands, menus and marketing strategies. Presented at RMI in January 2025.

SEE MORE & WATCH

Informants Panel – Cheers to 2026!

Access Level:

Discussion with Caroline Ottoy (MD at WatchHouse), Jason Cotta (Group CEO at Arcturus) and Ben Warren (Commercial Director at Professional at Play) about their predictions and plans for the year ahead.

SEE MORE & WATCH

Infographics

The Rise of the intentional guest: How health is impacting consumers in 2026

Access Level:

An infographic showing the key stats about how health and wellness are affecting hospitality.

SEE MORE & WATCH

Licensee Index 2025

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This infographic summarises the key findings from our most recent Licensee Index research. Take a look here.

SEE MORE & WATCH

Competitive Socialising Customer in 2025

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An infographic showing 5 key stats on Competitive Socialising

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Big Booking Success

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An infographic about driving big group bookings in Hospitality venues, in partnership with Tripleseat.

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Financial wellbeing in hospitality

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An infographic looking at financial wellbeing for hospitality employees

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A Christmas Story

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An infographic about Christmas in Hospitality venues, in partnership with Tripleseat.

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Hospitality Insight from our Partners

The Access Group | What Brings Guests Back?

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Access Group Research Report | A look at what’s driving customer loyalty at Hospitality venues.

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Tripleseat | Preparing for the festive season

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Tripleseat Podcast | How are consumers feeling about the festive season, how (and how big) they are celebrating.

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Brixton Brewery | Focus on craft beer

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Brixton Brewery share data on the craft beer customer in the on-trade

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Flexible-working

Limber | Flexible Working in Hospitality

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Limber look at current flexible working trends in UK hospitality and what it means for the future Hospitality.

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Thanks to our Partners

L&T 2025 Partners (4)

THE LATEST FROM

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Unparalleled access to the latest industry trends, expert analyses, and cutting-edge research that will empower you to stay ahead of the curve.

Plan to Plate 2024 – Q4

In partnership with NFS, this quarterly report tracks UK consumer behaviour with regards to hospitality venues.

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Low+No 2024: Drinking Differently

A look at Brits evolving relationship with alcohol and the growth of the low & no category. Report in partnership with Lucky Saint.

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Competitive Socialising 2024

A look at the Competitive Socialising customer and the growing demand for activity-led venues.

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Pub Roadmap: the headlines & panel

Katy Moses, founder/MD at KAM, delves into latest pub customer research from the Pub Roadmap report with Steve Alton from the BII, Joby Mortimer from Brakes and Jez Galaun from Brixton Brewery.

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Pub Roadmap

The Pub Roadmap

In partnership with the BII and supported by Brakes and Brixton Brewery, this research report forms part of an essential toolkit, based on real data from our sector to allow operators to assess their businesses against the opportunities available to them.

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low & no 2023

Low and No 2023

KAM have carried out a deep-dive research study, in partnership with Lucky Saint, into the current attitudes and behaviour towards Low and No alcohol. The report shows that the movement has gone beyond January, it’s becoming ingrained in people’s lives throughout the year. With as many UK adults actively moderating during the summer as they do during ‘Dry January’, moderating has moved beyond a single month in the year, and beyond simplistic definitions of ‘drinkers’ and ‘non-drinkers’. For venues, the opportunity remains. With massive numbers still entering the category, we need to provide consumers with the best possible experience whatever the occasion.

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