Posts Tagged ‘consumer insight’
Getting back to the office
It’s been almost 5 months since the UK lockdown was announced. Since then many retail and hospitality businesses have closed and re-opened and staff have returned to their place of…
Read MoreCommunity
Community The local store must go deep to understand their shoppers. Only then can they deliver an experience that brings them into the heart of their community. Blake Gladman, KAM…
Read MoreAlcohol Free Beer
“Nothing ever tasted better than a cold alcohol free beer on a beautiful afternoon with nothing to look forward to than more of the same.” Blake Gladman, Strategy & Insight…
Read MoreCrossing boundaries
As some of you are aware, KAM work across grocery retail as well as hospitality. This week I had the pleasure of seeing for myself, at the ACS conference, the way that…
Read MoreThe experience economy: Connecting with customers
The experience economy: The move from shifting ‘stuff’ to connecting with customers on a more emotional level. The term was first coined by Joseph Pine II and James H. Gilmore…
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