Posts Tagged ‘shopper insight’
Low and no beer at home
Low and No alcohol – the ‘at home’ perspective In celebration of the launch of our low and no research report, we’ve spoken to a number of industry experts to…
Read MoreLow and no research
1-in-4 pub visits are non-alcoholic, according to new customer research According to our brand new low and no customer research, 25% of pubs visits now don’t include alcohol. With the predicted…
Read MoreGeneration Z have arrived!
No generation is more influential than Generation Z By 2020 Generation Z will represent 20% of the UK work force. If you search the internet there are a lot of…
Read MoreCommunity
Community The local store must go deep to understand their shoppers. Only then can they deliver an experience that brings them into the heart of their community. Blake Gladman, KAM…
Read MoreAlcohol Free Beer
“Nothing ever tasted better than a cold alcohol free beer on a beautiful afternoon with nothing to look forward to than more of the same.” Blake Gladman, Strategy & Insight…
Read MoreFrictionless technology
The optimal customer experience should be be frictionless. Frictionless technology and design is in essence about reducing the energy required by an experience. In other words, the customer experience would…
Read More