The KAM Blog

Opinion and insight on the latest trends, news and innovations within hospitality and foodservice.

12 Aug

The perception of hospitality as a career choice

With staff shortages rife within the hospitality industry, KAM's new research shows that only 1-in-5 UK adults consider Hospitality to...
04 Aug

Remote working in pubs and restaurants

As the government drops the “work from home if you can” guidance, a snap poll from KAM Media found that...
22 Jul

Decisions, decisions. How we choose which pub or restaurant.

In our latest blog, Blake Gladman, Strategy & Insights Director at KAM, shares how consumers make decisions about which pubs...
20 Jul

Freedom Day – How was it for you?

With the coming and going of 'Freedom Day' and the majority of restrictions lifted, we wanted to understand how consumers...
08 Jul

Are the UK public ready to give up face masks?

With face masks soon to become a choice rather than a rule, KAM wanted to understand whether Brits are ready...
06 Jul

Are we ready to give up table service?

As the end of all restrictions are in sight, KAM asked consumers whether they are ready to wave goodbye to...
Operator Customer Intelligence
22 Jun

Generation Z are the most easily frustrated customers

Gen Z most easily frustrated as customers return to pubs and bars With the hospitality sector finally reopen, new research...
wells & co
22 Jun

4-in-10 Brits say their favourite pubs are still shut

New research from BBPA and KAM reveals the devastating impact of restrictions on pubs and pub-goers. 4-in-10 Brits say their...
11 May

Digitalisation of the customer journey accelerates further

Digitalisation of the customer journey is accelerating as the sector gets set for indoor reopening Our brand new report released...
07 May

Summer of sport offers standout opportunity

After the year we’ve just had many operators will no doubt be actively looking for opportunities to drive customers back...
02 May

Time to embrace multi-channel hospitality

While hospitality has been unable to welcome customers to dine in their venues, many have found innovative new ways to...
26 Apr

Reflections on ‘outdoor only’ hospitality

Outdoor hospitality has been re-open a matter of weeks in England and has slowly been re-opening across the UK. Katy...

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Reports & Whitepapers

View and download our industry-leading reports and whitepapers from our Knowledge Hub.

Feeding the GLP-1 Generation

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This report looks at how the growing proportion of GLP-1 users are reshaping eating, drinking and socialising habits. It covers everything from food and drink preferences, to how and why GLP-1 users choose specific venues to go out to.

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The rise of functional drinks

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A look at the rise of functional and mood enhancing drinks. This 2025 insight report by KAM and Club Soda explores wellness trends, mood-enhancing drinks and the future of social experiences.

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Driving a digital connection with customers

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A look at the importance of building digital connections with pub customers away from venue

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Plan to Plate – May 2025

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This bi-annual report tracks UK consumer behaviour with regards to hospitality venues.

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Low+No 2025: Drinking Differently

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A look at Brits evolving relationship with alcohol and the growth of the low & no category. Report in partnership with Lucky Saint.

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Competitive Socialising 2025

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A look at the Competitive Socialising customer and the growing demand for activity-led venues and experiential leisure.

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