Archive for March 2019
The Park
Good morning and welcome to the weekend! Another busy week for KAM, with a highlight for me personally being the day that I spent at The Park facilitating focus groups…
Read MoreThe experience economy: Connecting with customers
The experience economy: The move from shifting ‘stuff’ to connecting with customers on a more emotional level. The term was first coined by Joseph Pine II and James H. Gilmore…
Read MoreYorkshire
Last weekend I had the good fortune to be up in Yorkshire, a trip that I bought in a charity auction and thought that, due to 2 broken limbs between…
Read MorePropel and Gen Z – plus Katy completes charity bike ride
Good morning and Happy Friday! A busy and exciting week for KAM was topped off yesterday with a speaking slot at the fabulous Propel Multi Club event. If you don’t already subscribe/attend…
Read MorePlan To Plate launches – brand new research by KAM
Good morning all This is a VERY exciting week for KAM- our ‘Plan to Plate’ research report, an in-depth look into the decision-making journey a customer makes from deciding to go…
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