Everleaf

Building Category Opportunities With Thought Leadership Research The Challenge With alcohol-free becoming a permanent part of many consumers’ drinking habits, Everleaf partnered with KAM to benchmark the industry’s progress on…

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Butcombe

Using Customer Insight to Shape A More Effective Loyalty Scheme The Challenge Butcombe Group wanted to better understand how its loyalty scheme was performing and whether it was delivering genuine…

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Turtle Bay

Reposition a brand to re-engage lapsed and new customers The Challenge Turtle Bay had recently refurbished its Chelmsford site as part of a wider evolution of the brand, shifting from…

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Lina Stores

Understanding customer engagement and growth opportunity The Challenge With a portfolio spanning restaurants, delicatessens, bars and an online shop, Lina Stores wanted an objective, evidence-led understanding of how customers were…

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Bill’s

Shaping Growth Priorities Through Customer Insight The Challenge Bill’s was entering an important phase of strategic planning, as the business looked to shape priorities for its next stage of growth…

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Bidfood

Strengthening Bidfood’s Market Position in the Pub Sector The Challenge Bidfood wanted to understand its current standing in the UK pub & bar market and how it compared to key…

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