Posts Tagged ‘consumer research’
Low and no beer at home
Low and No alcohol – the ‘at home’ perspective In celebration of the launch of our low and no research report, we’ve spoken to a number of industry experts to…
Read MoreAlcohol free spirits
Low and No alcohol – the brand perspective As part of our focus on low and no, we’re sharing a series of interviews with industry experts giving a different perspective…
Read MoreLow and no research
1-in-4 pub visits are non-alcoholic, according to new customer research According to our brand new low and no customer research, 25% of pubs visits now don’t include alcohol. With the predicted…
Read MoreGeneration Z have arrived!
No generation is more influential than Generation Z By 2020 Generation Z will represent 20% of the UK work force. If you search the internet there are a lot of…
Read MoreLow and No alcohol
Low and no alcohol beverages are a growing trend, worldwide. In a short space of time the value of the ‘low & no’ category has grown rapidly. In the off-trade,…
Read MoreStaff insights: Never forget!
Sometimes it’s easier to forget about staff insights and to focus solely on the customer. I carried out research for a leading FMCG supplier some years ago. They wanted customer…
Read More