Posts Tagged ‘customer experience’
2020 hospitality consumer trends
As we know all too well, many industries have suffered during this pandemic, but the effect on the UK hospitality industry has been heart breaking to watch. KAM carried out…
Read MoreCustomer sentiment in hospitality
New customer sentiment tracker starts strong We’re delighted to have joined forces with guest feedback platform, Feed it Back to offer hospitality operators easy access to customer sentiment KPI’s in these…
Read MoreCommunity
Community The local store must go deep to understand their shoppers. Only then can they deliver an experience that brings them into the heart of their community. Blake Gladman, KAM…
Read MorePersonalisation key for keeping it real
It’s been an exciting week here at KAM Towers with the launch of our new insight report, Ontrade Outlook, an in-depth look into what customers want from the future pub- and…
Read MoreFrictionless technology
The optimal customer experience should be be frictionless. Frictionless technology and design is in essence about reducing the energy required by an experience. In other words, the customer experience would…
Read MoreRumours of the death of focus groups has been greatly exaggerated
With the increase in availability of new technologies and ‘instant insight’ it’s often easy to dismiss traditional research methodologies as yesterday’s news. However, although many new techniques have enhanced the…
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