Posts by Blake Gladman
Staff insights: Never forget!
Sometimes it’s easier to forget about staff insights and to focus solely on the customer. I carried out research for a leading FMCG supplier some years ago. They wanted customer…
Read MoreRemote working
This blog was written by Jack Ronayne, a student of Warwick University, studying Economics. Jack spent 2 weeks interning at KAM Media during the summer in-between his 1st and 2nd…
Read MoreZoning within pubs
Zoning within pubs is nothing new. After all, back in the olden days we had the most basic of area separation in smoking/non-smoking areas. But as time passes, we’re getting…
Read MoreHealthy snacking
We are officially a nation that loves to snack, there are apparently more than 19 billion snacking opportunities in the UK per year, and more than two-thirds of consumers snack…
Read MoreNinth Life
A pub experience at the Ninth Life in Catford is the cat’s whiskers. Katy Moses, Managing Director I had the pleasure of visiting Ninth Life in Catford this week, on…
Read MoreValue of customer insight
Realising the true value of customer insight. Why knowing your customers is more important than them being right or wrong. Blake Gladman, Strategy & Insight Director It’s never been a…
Read More